Head Social Media Manager / Brand Influencer at FHON Consulting

Title: Head Social Media Manager / Brand Influencer | Location: Lekki Phase 1, Lagos | Type: Full Time |
FHON Consulting

Read more about the company and view other existing opportunities

Role Description

  • Performing research on current benchmark trends and audience preferences
  • Designing and implementing social media strategiesto align with business goals
  • Setting specific objectives and reporting on ROI
  • Perform research on current benchmark trends and audience preferences
  • Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
  • Monitor SEO and web traffic metrics
  • Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
  • Communicate with followers, respond to queries in a timely manner and monitor customer reviews
  • Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
  • Suggest and implement new features to develop brand awareness, like promotions and competitions
  • Stay up-to-date with current technologies and trends in social media, design tools and applications
  • Analyzing our brand positioning and consumer insights
  • Helping shape and communicate our vision and mission
  • Translating brand elements into plans and go-to-market strategies
  • Manage a team of marketing people working on brand initiatives
  • Lead creative development to motivate the target audience to “take action”
  • Establish performance specifications, cost and price parameters, market applications and sales estimates
  • Measure and report performance of all marketing campaigns, and assess ROI and KPIs
  • Monitor market trends, research consumer markets and competitors’ activities
  • Oversee new and ongoing marketing and advertising activities
  • Devise innovative growth strategies
  • Align the company around the brand’s direction, choices and tactics.

Requirements

  • HND / BSc / MSc in a related field
  • 2-6 years experience in related role
  • Proven working experience as a Brand Manager or Social Media Manager
  • Proven ability to develop brand and marketing strategies and communicate recommendations to executives
  • Experience in identifying target audiences and devising effective campaigns
  • Excellent understanding of the full marketing mix
  • Strong analytical skills partnered with a creative mind
  • Data-driven thinking and an affinity for numbers
  • Outstanding communication skills
  • Up-to-date with latest trends and marketing best practices.

Application Closing Date
29th May, 2021.

How to Apply
Interested and qualified candidates should:
Click here to apply