Job Title: Chief Marketing Officer | MTN Nigeria | Job Location: Nigeria
Drive increase in Shareholder return by ensuring that Marketing Processes are aligned to achieve all elements on the business score card.
Review MTNN corporate strategy and assess resource requirements for Marketing & Strategy division to operate effectively and meet set targets, as well as develop budget for Marketing & Strategy operations.
Develop / Maintain MTNN tariff / pricing strategy on all commercial / retail tariffs, as well as interconnect tariff regimes within Business Plan parameters.
Build a clear and coherent strategy for Customer and Competitor Knowledge to provide an enterprise level understanding of MTNN’s existing customer base to the business and leverage the intelligence to develop value adding initiatives to support MTN’s goals and revenue objectives.
Deliberate ecosystem management to achieve business objectives (value creation), brand value & corporate positioning
Develop integrated strategic & tactical marketing plans to address current and future business activities. Monitor and measure results against MTN business plan, and ensure budget optimization
Design a strategic framework for the development of Brand theme communication plans and campaign and put in place the mechanism to track and report back on the image and reputation of MTN, to enable refinement of communication plans.
Oversee marketing campaigns and champion related initiatives to exploit market opportunities that reflect alignment with MTN’s innovative brand leadership and philosophy.
Identify, evaluate, and track the development needs and performance of staff within the division, providing opportunities for staff to build on the company’s investment in their training and improve productivity
Normal MTNN working conditions
Experience & Training
Minimum 12 years’ work experience
At least 5 years Senior Leadership experience in a marketing function of a large global/multinational organization/FMCG
Deep social media experience and digitally savvy with expert level experience using analytics to drive marketing efforts
Proven track record of designing and implementing strategic marketing objectives
Proven track record of strategic business improvement projects
Minimum qualificationBA, BSc, MSc, MBA or Other.
Application Closing Date
Method of Application
Interested and qualified candidates should:
Click here to apply